A BIT ABOUT MYSELF

I’m Martina — Graphic Designer with a background in communication. I love everything that has to do with product & visual design, as well as studying environments, humans, and systems.

I used to work as a freelancer, together with my favorite designers, communicators, developers and engineers creating the most talented team for each project.

Currently I work at XXXLutz, the second biggest furniture retailer in Europe.

A BIT ABOUT MYSELF

I’m Martina — Graphic Designer with a background in communication. I love everything that has to do with product & visual design, mobile & web projects as well as studying environments, humans, and systems.

I work together with my favorite designers, communicators, developers and engineers creating the most talented team for each project.

What I do exactly

Study
the needs

Find a
structure

Represent
visually

Create
a Brand

Strategical Research
& Case Study

Studying and analyzing the human behaviour related to a system or platform

Information
Architecture

Creating a user centered structure

UI - Visual Design
of Digital Products

Adding tone and style by completing the message

Brand
Design

Developing a complete brand’s Identity

Design Thinking

Leading group excercises to study and solve complex problems

UX Design

Prototyping the User Experience with a focus in navigation

Interaction Design

Creating Wow Moments through lovely interactions

And how

Methodologies and beliefs

REMOTE IS POSSIBLE

But in-person contact is neccesary

FOCUS ON TEAM COMMUNICATION

United teams that include the clients.

A LOT OF PLANNING

Timelines and organizing the work are essential. Design Sprints can be a good approach.

VISIT THE FIELD

Listen and talk to people. Out of the computer.

SOLID PROCESSES

Design Thinking excercises, Journey maps, Value propositions, Personas, Ecosystem map, Brainstormings

Facts about me

I’m based in Barcelona

I’m fluent in Spanish, English & German

I believe in the power of words

I mega love broccoli

Facts about me

A space for random messages

Or contact me at

hello@martina.com.ar

click to copy